Selling results solutions (e-bok) av Timo Roune
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Timo Roune (författare), John Bristow (författare), Harri Terho (författare)

Selling results solutions e-bok

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The financial crises has permanently changed the solution sellers' global operating environment. Selling Results Solutions is a response and a new selling approach for the new environment. Customers prefer to pay for results in use, not for features and benefits, which requires a new frame of mind in selling. Understanding customers' service needs and expectations is the basis on which the authors build practical performance selling methods, supplier strategies, characteristics of a results ...
E-Bok 929 kr Pris

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Författare Timo Roune (författare), John Bristow (författare), Harri Terho (författare)
Förlag Alma Insights
Utgiven 29 Mars 2018
Längd 250 sidor
Genrer Ekonomi Och Ledarskap, Fackböcker
Språk English
Format epub
Kopieringsskydd Vattenmärkt
ISBN 9789521416491
The financial crises has permanently changed the solution sellers' global operating environment. Selling Results Solutions is a response and a new selling approach for the new environment. Customers prefer to pay for results in use, not for features and benefits, which requires a new frame of mind in selling. Understanding customers' service needs and expectations is the basis on which the authors build practical performance selling methods, supplier strategies, characteristics of a results organisation and the step-by-step selling process that guides the results seller through the process to a win-win results contract and its implementation.