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Pris
Gratis
The publishing landscape is changing fast.
This book is a kaleidoscope of voices from publishers, authors, businesses and organizations that are passionate about experimenting with new models for digital publishing, marketing and e-commerce of books. Here are some of their reflections:
"Our belief is that, essentially, everybody has something to learn from everybody else. Even if their business circumstances are different or their culture is different, there is an opportunity to learn from ...
E-Bok
Gratis
Pris
Undertext
Money, Passion & Change: Innovating a Market in Flux
Förlag
Media Evolution AB
Utgiven
1 Januari 2013
Genrer
Media & Kommunikation, Fackböcker
Språk
Swedish
Format
epub
Kopieringsskydd
Vattenmärkt
ISBN
9789174379051
The publishing landscape is changing fast.
This book is a kaleidoscope of voices from publishers, authors, businesses and organizations that are passionate about experimenting with new models for digital publishing, marketing and e-commerce of books. Here are some of their reflections:
"Our belief is that, essentially, everybody has something to learn from everybody else. Even if their business circumstances are different or their culture is different, there is an opportunity to learn from another person‘s experience."
/Edward Nawotka, editor-in-chief at Publishing Perspectives
"I’ve started seeing us as a digital start-up with the printed books working as marketing for the digital formats."
/Lena Hammargren, founder of short story publisher Novellix
"Our aim was to identify what books can’t do, but can do digitally. We wanted to create an experience that enhanced reading, but didn‘t draw focus away from it."
/Marcus Woxneryd, UsTwo™
"We’re approaching a position where publishers are starting to realize that data is golden."
/Suw Charman-Anderson, social technology consultant, journalist and author
"I believe that some disorder at a certain point can be helpful, you know, to keep things going and try to see things from a different point of view."
/Marco Ghezzi, founder of Italian e-commerce site Bookrepublic
Edited by Christin Persson, with contributions or interviews with:
Anders Mildner — Journalist & Author
Edward Nawotka — Editor-in-chief, Publishing Perspectives
Suw Charman-Anderson — Consultant, Journalist, Author
Hannes Eder — Head of research & development at Publit
Lena Hammargren — Founder of Novellix
Magnus Aspegren — Journalist at Södra Esplanaden
Marcus Woxneryd — Managing director of UsTwo™
Elisabeth lennartsdotter — Head of Communications, Gleerups
Malin Norlander — Founder of Pupill Förlag
Marco Ghezzi — Founder of Bookrepublic